Digital Marketing Workshops

How Does a Browser Create a Web Page?

Web browsers, ubiquitous yet often overlooked, perform the pivotal role of fetching, processing, and rendering websites from the vast expanses of the World Wide Web to your personal devices. They act as your gateway to the internet, transforming lines of code and resources into visually appealing, interactive web pages. But, what happens behind the scenes when you enter a URL and press Enter? In this article, we'll demystify the web browser's role in [...]

How to Set Up Google Analytics for WordPress

Google Analytics is a powerful tool that provides insightful data about your website's visitors. Learning How to Set Up Google Analytics for WordPress will help you understand where your traffic comes from, what users do on your site, their demographic information, and much more. This article aims to guide beginners on how to install Google Analytics on their WordPress site, assuming no prior knowledge. It will guide you through every step of the [...]

How to Link Google Analytics to Google Search Console in 2023

Linking Google Analytics to Google Search Console provides a more comprehensive view of your website's performance, combining valuable data from both platforms. This guide will walk you through the process of linking Google Analytics to Google Search Console in 2023. Table of Contents Prerequisites Link Google Analytics to Google Search Console Verify the Connection Access Search Console Data in Google Analytics 1. Prerequisites Before linking Google Analytics and Google Search Console, make sure [...]

How to Set Up Google Analytics in 2023

Google Analytics is a powerful tool that allows you to track and analyze your website's traffic, user behavior, and conversions. This comprehensive guide will walk you through the process of setting up Google Analytics in 2023. Table of Contents Create a Google Account Sign Up for Google Analytics Set Up a Property Configure Your Reporting View Install Google Analytics Tracking Code Global Site Tag (gtag.js) Google Tag Manager Verify Your Tracking Code Explore [...]

How to Set Up Google Search Console in 2023

Google Search Console is an essential tool for webmasters to monitor and optimize their websites. It provides valuable insights into your site's performance, search traffic, and user engagement. In this comprehensive guide, we will walk you through the steps to set up Google Search Console in 2023. Table of Contents Create a Google Account Access Google Search Console Add Your Website Property Verify Your Website HTML File Upload HTML Tag Google Analytics Google [...]